Angelo and I haven’t traveled much since Christmas, which means as a self-proclaimed Travel blogger my content is slowly starting to lean towards the “Lifestyle” section. Which is totally okay. Hence why I thought I would share how I spend most of my days, or free time at least, managing all of my Social Media platforms. Currently, I run an Instagram, Pintrest, Twitter, Facebook and (Not often enough) Youtube.
So the first thing that I have only just started to embrace is the automation of having all of your Social Media accounts connected. Initially I was actually just too lazy, and found myself doing a crazy amount of work just to “catch up”. Of course, then Angelo flew right on in and saved the day, and showed me how to connect them all. So at the moment I have my Instagram and Facebook all synced. So that when I post an Instagram picture, it will simultaneously be posted to my Facebook page. Which means that both of those pages stay active. Keeping your pages active is KEY.
I also post my Instagram hashtags in the comments, so that they are not carried over to my Facebook page (let me know in the comments if you would like me to send another email with a list of all my hashtags).
My Youtube page has been completely neglected for the last couple of months, but I have posted on IGTV as I find that at the moment the shorter videos taken on my phone, rather than a GoPro are easier to get out than uploading an entire Youtube video. Although I will hopefully get back to it one day.
After I post on Instagram, which I try to do daily, I post the same picture onto my Pintrest feed, which means that even if I am not active on my Pintrest during the day, I will be able to have at least 1 of my own pictures out everyday. The more of my own content out there the better.
Now on to the more practical part management of time…
At the beginning of the month, every month, I write down targets and goals. I also try to set time aside everyday (Although I don’t always get to do it.) I have a special “Blog Diary” and I also write down the important things in my work diary, so that I get to see them every day. My entire life is basically controlled by my diary.
I try to post at least once everyday on my Instagram, whenever I get time. I spend about an hour in the car on a daily basis, on my way to work. I try to use this time to “catch up” on comments, plan a draft for posting later, and comment on new pictures. I also use this time to try and repin at least 3/4 pictures on Pintrest if I have the chance. (As I’ve said, the more active your accounts, the better.)
After my day of work, I’ll be heading home, which means another hour in the car. If I haven’t had time to post my picture during the day (around 2/3pm) I will post now. If I can’t find time I will have to do it later on at night, around 8pm. I’m not very consistent with my timing of my posts as my days are never set out, and I usually have a different schedule weekly.
I try to set myself time of about 20 minutes to comment on other peoples pictures, whenever I have time during the day. At the moment, Instagram and Pintrest are probably my two most “worked on” Social Media Accounts. Purely because I find that they help my blog grow.
Twitter is another one that I am slowly getting the hang of. I try to post daily, it should be A LOT more than that, but the point I’m trying to make is that I am active. I try not leave any of my accounts dormant (although I’m clearly lacking in the Youtube department).
Last but definitely not least, I have recently started to post a lot more on my Instagram stories, and I have been incredibly surprised by the result. I find that my engagement has grown quite a lot, and people seem to be visiting my page more, and are much more interested in opening up a dialogue and asking questions. I think people are just genuinely interested in seeing your life, and the more you allow them to see the more they are interested. So go on and share those stories.
In short, these are my tips for managing my Social Media Accounts:
- Set Time Aside
- Sync all of your Accounts
- Stay Active and Consistent
- Engage with Others (Possibly the most important to growing a platform)
The truth is the more time you put in the more you will get out, use a diary and set time aside and plan goals and targets, then work towards them. There is no secret, it’s just a lot of hard work. Most of my work gets done when I have time which is usually over the weekends of between 8-10pm. I have very little “down time” because this is something I want to work for. I’m willing to put in the time, and I think you are too, or else you wouldn’t be reading this! 🙂
Stay tuned for part 2!